About Aaron

Like most of us, Aaron Coleman got his first taste of fishing as a youngster, under the watchful eye of his parents, grandparents, aunts, uncles and cousins. Long before thoughts of Bass Fishing boats, tournaments and sponsorships entered his mind, Aaron developed a genuine passion for the skill, strategy and serenity associated with being a full-fledged "Angler."

He became fascinated by the tools and tricks of Bass Angling as a 6 year-old youngster. And his passion for the sport grew from there. As a young man he was fishing regional tournaments and was known far and wide in his Oakland, CA fishing community as the "kid who can really fish."

In 1999 Aaron realized a life-long dream by entering the BassMaster's Western Invitational Tournament as a "Professional Angler." And the rest -as they say- "is history".

Since turning professional, Aaron Coleman has successfully competed against the world's greatest Bass Anglers as an innovator, product spokesman and full-time Pro Series Tour Professional.

Aaron Coleman's unique combination of skill, knowledge, personal appeal and approachability have made him "a natural" on the promotional circuit. He has a growing list of sponsors and unlimited potential in the burgeoning outdoor sport of Bass Angling.

About Fishing

Fishing or angling, as it is often called- may very well be the most widely known and participated in outdoor sports activity in the world. It appeals to, and is practical for people of every age, gender, race, fitness level and income group. According to the American Sportsfishing Association there are 44 million people who fish in the United States, contributing about $116 billion dollars annually to the nation's economy. And according to a recent U.S. of Fish & Wildlife Service survey, there are over 34 million Americans 16 years and older who fish.

Fishing is big business! And Bass Fishing is a major portion of America's Sportsfishing Industry. Bass are found in every state except Alaska. Texas, Florida, California, Ohio & Illinois are the top 5 states in Bass membership. And Michigan, New York, Pennsylvania, North Carolina and Georgia all rank in the top 20, according to a recent ABC statement.

The freshwater fishing industry contributes about $75 billion annually to America's economy.

Those are impressive numbers which exceed the participation and economic levels of golf, tennis, soccer and several other major sports. And with year-round national television exposure and the current onslaught of Baby Boomers entering their golden years, Bass Fishing is likely to become an even more popular pastime!

The Citgo BassMaster and the Walmart FLW professional circuits are the major leagues of Bass Fishing. As a fit, focused, phenom on the Professional tour, Aaron Coleman is poised to become a major "Angling Personality" and marketer in the sport.